Hi, I'm Krach, thanks for visiting my site.

My work evolves with the idea that "the medium is the message", Marshall McLuhan. This is only to say that the personal and social impact of any medium, that is, any extension of ourselves, will result from the new scale introduced by any extension of ourselves or by any new technology.

NFTs are a new service environment, which creates a different kind of awareness towards creators and is driven by a global community. The message of any medium (or technology) is the change of scale, tempo or schema it brings to people's existence. In my opinion generative art is now evolving because blockchain introduced an environment for change of scale, tempo and schema.

On a more personal level, my process of creation is iterative, experimental and creative coding has introduced a new scale in the work process, you don't work on one piece, you design an algorithm that creates many versions, so the volume of outputs and the reflection or curation on them becomes part of the process. In this iterative context, the concept of "emergence" is relevant to me. Art coding has become a safe/happy place and my skill set has grown exponentially in doing so.

The Carbon Footprint of NFTs is a concern for me, on Tezos, the first major Proof of Stake network, it only requires 0.0002 kWh. Tezos is a decentralised open-source blockchain with a consensus mechanism that can validate blocks with an energy-efficient method, In my opinion, #CleanNFT is the way forward and the artistic community on Tezos is growing, and the traditional fine art world has noticed it too.

Generative art resonates with me for many reasons, I have a background in art, design and a master in architecture, parametric design and patterns are part of my way of thinking. In the last decade I have worked as a digital strategy consultant creating innovation projects through IT implementation. For several years I worked on the development of a platform to support the conservation of cultural heritage, mapping art around the world.

What language do you use?

Python and Javascript. You can have a look at my recent work at Fxhash, Versum, Objkt or Teia.

How long have you been doing creative coding?

The first sketch I ever wrote was in Python in 2019, it was a spiral. In 2020, I signed up for a six-month online series at MITx in Computational Thinking with Python, an introduction to computer science, programming and its essential techniques for large-scale algorithmic operations, and also an introduction to data science, preparing for the world of models and simulations. There is a layer of 'hows' necessary to understand for the exercise of dealing with millions of numbers and also an applied understanding of the concept of algorithmic complexity. 

I will never let go of Python, it was an excellent decision to study and after several years of web-based development, I was looking for a way to get into this other dimension of programming. Later that year I took part in an art and science collaboration that was about deconstructing and constructing representations for number theory.

Since then I have been creating and sharing something almost every day. I also decided to deepen my understanding of artificial intelligence and enrolled in an introduction to TensorFlow for artificial intelligence, machine learning and deep learning, which opens new doors for machine-made art.

Want to connect?

You can contact me here or DM me on Twitter